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M3M and Jacob & Co. Enters Noida’s Real Estate with M3M

M3M and Jacob & Co. Enters Noida’s Real Estate with M3M

ByAnil Gupta|4 min read | Oct 16, 2025

M3M India, a name synonymous with architectural excellence, has announced a landmark partnership with the globally renowned luxury brand Jacob & Co. to launch an ultra-exclusive residential project in Sector 97, Noida Expressway. 

The collaboration of these two giants marks India’s first Jacob & Co. Branded Residences. It’s not just another development. It’s a significant shift, bringing a rare blend of high-end jewellery craftsmanship and visionary real estate design to the heart of Noida.

A Global Collaboration: M3M Meets Jacob & Co.

This partnership between M3M and Jocob & Co. is in the headlines because each is a pioneer in their respective field. 

M3M India is celebrated for its commitment to timely delivery and creating iconic urban spaces (like Golf Estate and Urbana in Gurugram). Jacob & Co., on the other hand, is a global icon famous for its audacious luxury watches and exquisite jewellery, adored by celebrities and high-net-worth individuals worldwide.

This partnership is rooted in a shared philosophy: the relentless pursuit of perfection, exclusivity, and artistry. The result, M3M Jacob & Co. Residences in Sector 97, Noida, promises homes that are not merely structures but pieces of elegantly crafted art.

Redefining Ultra-Luxury Living

What exactly makes this project stand out in Noida’s luxury segment? It’s the Jacob & Co. signature touch infused into every detail.

Design Philosophy: Art Meets Architecture

The residences are crafted to reflect the precision and elegance of a fine timepiece or a perfectly cut diamond. 

The towers are expected to be architectural landmarks, featuring futuristic exteriors, double-height grand lobbies, and expansive floor-to-ceiling glass facades that maximise natural light and offer panoramic city or golf course views.

Exclusive Residences

This project offers a limited collection of ultra-luxury residences, typically configured as 3 BHK + Servant Room, 4 BHK + Servant Room, and 5 BHK + Servant Room apartments, including exclusive penthouses. 

The unit-to-floor ratio is kept low to ensure unparalleled privacy, a true mark of elite living.

  • Premium Finishes: Expect nothing less than imported Italian marble flooring, high-end modular kitchens with branded appliances, and designer fittings curated to international standards.
  • Smart Automation: Homes will be equipped with modern smart-home technology for climate control, lighting, and security, blending convenience with sophistication.

Pricing Details

The M3M Jacob & Co. Residences in Sector 97, Noida, are ultra-luxury branded apartments. The pricing for the different configurations is generally as follows:

ConfigurationEstimated AreaStarting Price 
3 BHK + Servant 2,500 sq ft₹7.50 Cr to ₹8.75 Cr
4 BHK+ Servant4,500 sq ft₹13.95 Cr
5 BHK+ Servant6,400 sq ft₹20.3 Cr to ₹20.48 Cr

These are starting/onwards prices and can vary based on the specific unit (floor, view, tower), availability, and current market conditions. It is advisable to contact the official sales team for the most accurate and up-to-date price list and payment plans.

World-Class, 7-Star Amenities

The M3M Jacob & Co. Residences promise a lifestyle inspired by the world’s most exclusive addresses. The amenity deck is designed to be a complete lifestyle ecosystem for the global elite:

  • Rooftop Infinity Pool: An iconic feature offering breathtaking views of the city skyline.
  • Signature Clubhouse: A lavish social hub featuring a Cigar Lounge, Wine Bar, Fine-Dining Restaurants, and private entertainment zones.
  • Wellness & Leisure: State-of-the-art gymnasium, world-class spa, yoga/meditation zones, and dedicated children’s areas.
  • Exclusivity Services: Round-the-clock Concierge and Valet Services, multi-tiered security with AI surveillance and biometric access, and RFID-enabled elevators.

The Strategic Advantage: Sector 97, Noida Expressway

Location is important in the real estate market, and M3M Jacob & Co. Sector 97 has one of the most coveted addresses in the NCR. It offers you:

  • Seamless Connectivity: Directly situated on the Noida-Greater Noida Expressway, the project offers unmatched access to Delhi, Greater Noida, and the key corporate hubs of Sector 132, 135, and Sector 18 (attracting top talent and businesses).
  • Future-Ready Infrastructure: Its closeness to the upcoming Jewar International Airport via the Yamuna Expressway significantly boosts the location’s long-term appreciation potential.
  • Lifestyle Hub: The area is surrounded by established social infrastructure, including premier educational institutions (Amity University) and healthcare facilities, ensuring a convenient and high-quality lifestyle. The project also features integrated branded retail spaces, creating a self-sufficient, luxury enclave.

Investment Potential: A Rare Opportunity

Branded residences like M3M Jacob & Co. are a compelling proposition. Global real estate trends consistently show that homes associated with an established luxury brand command a significant premium (often 20-40%) over non-branded counterparts, leading to higher capital appreciation and rental yields.

The combination of M3M’s credible delivery track record, Jacob & Co.’s global prestige, and the rapid infrastructural growth of the Noida Expressway corridor positions this project as a future-forward investment with high return potential.

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